ASUS generated a lot of hype and interest in 2015 with its devices, especially the ZenFone lineup. Carried across by the ZenFone 2 and its variants, along with other smaller ZenFone variants like the ZenFone 2 Laser and ZenFone Selfie, ASUS created a lasting impression on the mind of the budget consumer. To bank upon the recent success, ASUS has released the ZenFone Max in the Indian market. This device was unveiled in IFA Berlin 2015, and is now available for pre-booking in India.
PROCESSOR
The ZenFone Max is powered by a quad-core, Qualcomm® Snapdragon™ 410 processor that clocks at 1 GHz. With 2 GB LPDDR3 RAM, the processor pushes multitasking further, allowing users to play 3D games or edit HD videos seamlessly. The device features LTE Category 4 for download speeds of up to 150Mbps and Dual SIM standby.
DISPLAY & DESIGN
Interestingly enough, it’s not a 1080p display fashioned onto this one, but rather, a 5.5-inch 720 x 1280 IPS panel. Some people will lament over the reduction in its resolution over the Zenfone 2, but quite frankly, it doesn’t deteriorate its sharp looks and punchy color tones. Of course, the choice to go with a 720p screen means that it’s not much of a battery hog.
CAMERA
For the camera, the device features a 13MP rear camera with a f/2.0 aperture, laser autofocus and dual LED flash; and a 5MP camera on the front. The Zenfone 2 isn’t one we’d classify as being the supreme phone for hardcore shutterbugs, but its quality suffices for those who don’t plan on doing much with them besides sharing via social network site.
SOFTWARE
This phone is running Android 5.0 Lollipop. It combines rich personalization of the interface of Zen UI and some productivity features – albeit, it just doesn’t have the true multi-tasking features found on other interfaces.
MEMORY
ASUS Zenfone Max has 2GB RAM and will comes with 16GB internal storage option; it will support microSD cards of up to 64GB capacity.
BATTERY
The phone packs a long-lasting 5000 mAh lithium-polymer battery. It boasts a standby time of 38.1 days. With up to 37.6 hours of talktime on 3G or 32.5 hours of Wi-Fi web browsing, the device has enough juice to keep up with any power user. The ZenFone Max can even be used to charge other compatible devices.
PRICE
It is priced at a budgetary Rs. 9999/- and available via Flipkart and Amazon as pre-orders.
The ZenFone Max looks like a very ordinary device that would exist in the low-mid range. There isn’t too much to talk about in this phone that isn’t in every other phone, save for one feature: it’s large battery. Powering the ASUS ZenFone Max is a large 5,000 mAh Li-Po battery. To make use of the sheer capacity of the battery, the ZenFone Max can turn into a powerbank and be used to charge other devices.
Detailed Specifications
| GENERAL FEATURES |
|---|
| Brand | Asus |
| Handset Color | Black |
| Form | Bar |
| Call Features | Loudspeaker |
| Model Name | Zenfone Max |
| Touch Screen | Yes, Capacitive |
| SIM Type | Dual Sim, LTE + WCDMA |
| Model ID | ZC550KL-6A023IN |
| In the Box | Handset, Charger, User Manual, Warranty Card |
| IMPORTANT NOTE |
|---|
| 4G connectivity and phone features depend on the carrier and the location of the user. |
| MULTIMEDIA |
|---|
| Video Player | Yes |
| FM | Yes |
| Music Player | Yes, Supports MP3 |
| CAMERA |
|---|
| Video Recording | Yes |
| Flash | Dual Color LED |
| Other Camera Features |
Laser Auto Focus, f/2.0 Aperture, Back Light (HDR), Real Time Beautification, Night Mode, Depth of Field, Selfie Mode, Photo Effects, Panorama Mode, Miniature, Time Rewind, Smart Remove, All Smiles, Time Lapse, f/2.0 Aperture, Selfie Panorama (Upto 140 Degree), Real Time Beautification, HDR Mode, Lo...View More
|
| Rear Camera | Yes, 13 MP |
| Front Facing Camera | Yes, 5 MP |
| INTERNET & CONNECTIVITY |
|---|
| Preinstalled Browser | Android |
| Bluetooth | Yes, v4, Supported Profiles (A2DP) |
| Navigation Technology | GLONASS, A-GPS, BDS, with Google Maps |
| Wifi | Yes, 802.11 b/g/n |
| Internet Features | Email |
| OTHER FEATURES |
|---|
| Sensors | Accelerometer, eCompass, Proximity Sensor, Hall Sensor, Ambient Light Sensor |
| Call Memory | Yes |
| WARRANTY |
|---|
| Warranty Summary | 1 year manufacturer warranty for Phone and 6 months warranty for in the box accessories |
| DIMENSIONS |
|---|
| Weight | 202 g |
| Size | 77.5x156x10.55 mm |
| DISPLAY |
|---|
| Resolution | HD, 1280 x 720 Pixels |
| Other Display Features | IPS Display Upto 178 Degree Viewing Angle |
| Size | 5.5 inch |
| BATTERY |
|---|
| Removable Battery | No |
| Type | Li-Polymer, 5000 mAh |
| MEMORY AND STORAGE |
|---|
| Expandable Memory | microSD, upto 64 GB |
| Memory | 2 GB RAM, 16 GB ROM |
| Internal | 16 GB |
| PLATFORM |
|---|
| Operating Freq | GSM - 850, 900, 1800, 1900; WCDMA - 850(5), 900(8), 1900(2), 2100(1); 4G LTE (FDD) - 2100(1), 1800(3), LTE (TDD) - Band 38/39/40/41 |
| User Interface | Asus ZenUI 2.0 |
| Graphics | Adreno 306 |
| OS | Android v5 (Lollipop) |
| Processor | 1 GHz + Qualcomm Snapdragon 410 MSM8916, Quad Core |
This phone is running Android 5.0 Lollipop. It combines rich personalization of the interface of Zen UI and some productivity features – albeit, it just doesn’t have the true multi-tasking features found on other interfaces.
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